Ok, this is a fabric from the Heather Ross line, Mendocino. I thought it was just her background for her site. I guess I didn't realize because on her site you don't see the octopus.
and look at this cute thing! It's an I SPY ROBOT! It has 26 different items to search for in it. I had been wanting to get the kind that's in a tube for Emily and then I saw this on Etsy. I don't have the persons name selling it but if you want to see more of her stuff it's under I spy probably or robot is actually how I found it.